About VicSports — Our Story & Team

Our Story

Born from a Passion for Sport

VicSports was founded with a simple but powerful mission: to connect passionate New Zealand sports fans with the world's greatest live sporting events — simply, reliably, and at the best possible price. What started as a boutique ticket agency serving rugby fans in Auckland has grown into New Zealand's premier international sports ticketing platform, serving thousands of customers across the country and beyond.

Our journey began when our founders — lifelong sports fans themselves — found it almost impossible to source official, reliable tickets to overseas sporting events from New Zealand. The process was complicated, expensive, and fraught with risk. They knew there had to be a better way. Within 18 months of launching, VicSports had established direct partnerships with venues, clubs, and authorised ticket distributors across Europe, Russia, and the Pacific — making us the most connected sports ticketing service in New Zealand.

Today, VicSports operates with offices in Auckland and London, a team of over 40 dedicated professionals, and a catalogue of more than 340 live sporting events available to book at any time. We are the only New Zealand company with direct allocation agreements for KHL and Euroleague events — and we're incredibly proud of that. Our commitment to authenticity, customer care, and incredible fan experiences hasn't changed since day one.

Our Mission

What We Stand For

At VicSports, we don't just sell tickets. We create memories. Every booking we process is a person or a group about to experience something extraordinary — the roar of a crowd, the tension of a playoff, the magic of a live sporting moment that they will remember for the rest of their lives.

Trust & Authenticity

We will never sell you a ticket we cannot guarantee is authentic and valid. Every ticket is sourced directly from official channels. If for any reason an event is cancelled or a ticket is invalid, we provide a full refund — no questions asked. Our 100% money-back guarantee has been in place since the day we launched.

Access for Kiwi Fans

New Zealand's geographic isolation shouldn't be a barrier to experiencing the world's greatest sporting moments. VicSports exists to level the playing field — giving NZ fans the same access to international events that fans in London, Madrid, or Moscow have always enjoyed. We work tirelessly to expand our reach and partnerships.

Service Excellence

From the moment you enquire about an event to the day you walk through the turnstile, VicSports is with you every step of the way. Our 24/7 customer support team includes sports experts who have attended the events themselves — so they can answer any question from practical logistics to which seat in the stadium has the best view.

Sustainability

VicSports is committed to operating as sustainably as possible. We deliver tickets digitally wherever possible to eliminate paper waste, partner with hotels and transport providers that hold sustainability certifications, and donate a portion of every VIP package sale to sports grassroots programmes in New Zealand communities.

The Team

Meet the People Behind VicSports

Our team of sports-obsessed professionals brings together expertise in ticketing, hospitality, travel, and customer service. We've personally attended many of the events we sell tickets for — because we believe in experiencing what we offer.

Marcus Webb

Founder & CEO

Sophie Chen

Chief Operations Officer

Liam Farrell

Head of VIP Experiences

Emma Tāne

Customer Experience Lead

Get in Touch

Have a Question?

Whether you need help choosing tickets, want to book a group VIP experience, or just want to know more about VicSports — our team is always happy to chat. Reach us by phone, email, or social media.

📞 +44 20 7123 4567 ✉️ VicSport@proton.me